Born in London, James graduated in Marketing Communications and went on to work for global brands such as Disney, Universal Music and Turner Broadcasting. After a sabbatical backpacking through Asia and Australia, James became a travel writer for Asian airline publications including Singapore Airlines and Cathay Pacific. As a freelancer, he spent four years reporting for VOGUE, living in Japan, the UK and North America.

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Public Relations Director at Backbone Media
John Dicuollo

Accomplished public relations director with over twenty years experience in the outdoor industry, with proven leadership and organizational skills seeking to apply my abilities to continually grow my professional career.